Stage 1: Foundation
Get Found When Local Customers Search.
Your website and Google listing, built and improved every month, to get you found by the people searching for what you do, on Google and in AI answers like ChatGPT.
$349/mo No setup fee. Month-to-month. Everything in one price.
People are already searching for what you do.
In the US, "plumber near me" is searched 823,000 times a month. Those people aren't browsing. They need someone, and they call one of the businesses Google shows them. If that isn't you, the job goes to someone else.
Monthly searches in the USGoogle Keyword Planner
September 2026
We make sure the people searching find you, trust you and call you.
Your website has one job.
Turn the person who found you into a call. Nothing on it is there for decoration.
How We Build Your Website- What you do, and where. The first thing on screen, in the words your customers use.
- Your Google reviews. Right where people decide whether to trust you.
- A short form. Four fields at most, for people who would rather not call.
- A call button under their thumb. On every page on a phone, and every tap is counted in your dashboard.
Local SEO, in plain English.
Local SEO is getting Google to show your business to people nearby. Google says three things decide it.
What We Do for Your Local SEORelevance
Google: "how well a Business Profile matches what someone is searching for."
Your listing and website have to say what you do, in the words people type. Most of our monthly work is here.
Distance
Google: "how far each business is from the customer who's searching."
Nobody can change this one.
Prominence
Google: "how well-known a business is."
Reviews, and other websites that mention you. That is why the review kit and listings are in the plan.
What about ChatGPT? The same work counts. Google says its AI answers need "no additional requirements" beyond the basics that get you found in search, and we make sure ChatGPT's search is allowed to read your website.
Quotes from Google's own help page, "Tips to improve your local ranking on Google", read 23 September 2026. AI answers: Google Search Central, "AI features and your website", and OpenAI, "Overview of OpenAI Crawlers", read 24 September 2026.
We keep improving it.
No page quotas. Each month we do the work the data says will bring more calls.
- See what people searched The searches that showed your business, and the ones that should have.
- Build or fix the pages that match New pages when the searches call for them, better pages when they already exist.
- Keep your listings sharp Your Google listing and your listings elsewhere, accurate and complete.
- Check what turned into calls Forms and call-button taps, counted in your dashboard.
What Google sent our clients in August.
Clicks are the people who tapped through to a client's website from Google. It's the first number Foundation moves.
Every client website we can see in Search Console, Google's own count. Your dashboard shows the same for yours.
Google, across our clientsAugust 2026
Clicks: the people who tapped through to a client's website from Google in August.
- Clicks from Google2,328
- Times shown on Google311,333
One price, all in.
Included
- Your website, built, hosted and kept up to date
- Local SEO every month, based on what people search
- Your Google Business Profile, managed
- Listings on Bing, Apple Maps, Yelp and trade directories
- A review kit: your review link, a QR code and the wording
- Reasonable edits, about an hour a month, on top of all the SEO work we do on our own
- A live dashboard of searches, clicks, forms and call-button taps
- Email support, a reply within one business day on weekdays
$349/mo
- No setup fee
- Month-to-month, cancel with one email
- Your website live within 14 business days
- Up to 10 new Foundation clients a month
Not included
- Paid ads. That is Acquisition.
- Social media. We work where people already search.
- Custom software. Booking systems and online stores are not part of any plan.
- Photos and video. Send us yours and we will use them well.
Pays for itself, or you stop paying.
Marketing should pay for itself. By day 90, a month of jobs from our leads should cover what that month costs you. If it doesn't, billing stops and we keep working until it does.
- Day 0You sign up
- Clock startsWebsite live and logins in hand, or ads spending
- Day 90Covering its monthly cost, or billing stops
- "Pays for itself" means by day 90, a month of jobs from our leads brings in more than that month costs you, ad spend included.
- To use it, you ask in writing and show the booked jobs. After another 90 days, either of us can end the plan.
Booked solid from search, and want more?
Acquisition adds Google Ads and Local Services Ads on top of everything in Foundation, $1,249/mo plus ad spend (at least $2,000 a month).
Your phone should ring more.
Start with a website that gets found. We'll tell you honestly if we can help.
Or call (727) 899-1321
Deciding with someone? Text them this page.